WooCommerce Product Options – Customize & Personalize Your Products

WooCommerce Product Options is the ultimate plugin for adding advanced customization and product add-ons to your WooCommerce store. Let your customers effortlessly personalize products while increasing your sales and average order value.

Key Features

More Options, Less Manual Work

Add a wide range of fields to your products, including checkboxes, radio buttons, text fields, file uploads, dropdowns, color/image swatches, date/time selectors, and more. No manual collection of customer information is needed, making it the flexible alternative to default product variations.

Conditional Pricing & Extra Fees

Set dynamic pricing based on customer selections:

• Fixed fee or percentage increase/decrease

• Price per character or custom price formulas

• Conditionally show or hide options depending on other selections

Boost Sales with Unique Upsells

Increase your average order value by offering:

• Upsell products above the add-to-cart button

• Upgrades, accessories, or installation services

• Free gifts and add-ons tailored to customer choices

16+ Field Types

Include everything from checkboxes, radio buttons, and dropdowns to file uploads, text areas, date/time selectors, and product/color/image swatches.

8 Flexible Pricing Options

Add a flat fee, quantity-based price, character-based price, percentage adjustment, or custom price calculator to suit your store’s needs.

Powerful Conditional Logic

Display or hide product options dynamically based on the customer’s previous selections, creating a personalized shopping experience.